Mixing and Matching

Well I am in COSC2284 course in the third semester! I hope I will get good result in this course. Now I would like to tell you about an useful technique in advertising design: Mixing and Matching. This is not an new technique. Many advertisment has used it as its main strategy. Now I will explain it to you.
As the meaning of its name, this technique uses objects, shapes,colors and other visual elements and match them together in some ways to create the meaningful context. The result always make viewers surprise and interested. These initial feelings will help the product's images to go into customer's head and make them remember the brandname. I particularly like these kinds of advertising because it often doesn't use so many words to introduce the product. Below are some examples:



The first piece is the advertisment of a noodle product, the second is an ads of BMW car and the last is about a beauty salon where you can come to correct your nose!!! This technique requires the designer to observe everything very carefully and find the connection between unrelated things. You don't need high technologies or special skills to do that, it is the most amazing thing. For example in the advertising of pizza above, you only need two images and a robe to make a very interesting and sufficient ads.
So now begin to observe everything and find the connection.
References:
http://ad.splinder.com